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Brand Colors
Charcoal
Design Analysis
Form & Composition
A stylized 'portal' or character wordmark focusing on the modern and professional publishing CMS.
Color Psychology
Solid tech-black represents the transparency, performance, and stability of the platform.
Design Elements
The minimalist design reflects the brand's focus on providing a clear window to global stories.
Logos are trademarks of their respective owners. Used under fair use for identification purposes.
About Ghost
In folklore, a ghost is the soul or spirit of a dead person or non-human animal that is believed by some people to be able to appear to the living. In ghostlore, descriptions of ghosts vary widely, from an invisible presence to translucent or barely visible wispy shapes to realistic, lifelike forms, whether they resemble humans or animals. The deliberate attempt to contact the spirit of a deceased person is known as necromancy, or in spiritism as a séance. Other terms associated with it are apparition, haunt, haint, phantom, poltergeist, shade, specter, spirit, spook, wraith, demon, and ghoul.
Source: Wikipedia
